Crafting a brand, pursuing a vision:
The 'PRETEE Creative' Journey
Before PRETEE Creative became the renowned branding agency it is today, it began as a small T-shirt business.
Our founder, Tatiana, has always had an unwavering passion for creativity, and started using shirts to showcase her ideas. But Tatiana always had more than just T-shirts in mind. For her, it was just the first step to launching a creative career that would intimately span from naming ideation to brand development execution.
As PRETEE Creative evolved beyond T-shirts, the founder realized that the name "PRETEE Creative" still held a special place in her heart. The name is a play on the word tee, so it nods to Tatiana's beginnings while also embodying her passion and creativity. It's the perfect name for a business that was destined for greatness.
Though T-shirts are no longer a key part of the business, "PRETEE" is now a symbol of our agency's core values.
"TEE" became an acronym for Trust, Empathy, and Emotion - values that are at the heart of everything PRETEE Creative does.
When you work with PRETEE Creative, you're not just hiring a branding agency - you're enlisting a team of creatives who are ardent storytellers. We're experts at building brands that evoke emotional responses, and we understand the importance of forging meaningful connections.
PRETEE Creative doesn't just churn out brand names, we create stories that touch people's hearts, engender unforgettable experiences, and inspire action.
So why did the founder hold on to the name "PRETEE Creative" even after transitioning to a branding agency?
Because it's not just a name, but a reminder of where Tatiana got her start…and the passion and creativity that propelled her forward.
OUR PHILOSOPHY
TRUST
At our core, trust drives everything we do. Our clients rely on us not just to deliver exceptional brand names, but to exceed expectations every time. With a solid track record and unwavering dedication to their success, we don’t just complete projects—we bring visions to life with precision, passion, and a relentless commitment to excellence. When you work with us, you’re not just hiring an agency—you’re partnering with a team you can count on to go the extra mile, every time.
EMPATHY
We don’t just create brands—we build relationships through empathy. Understanding that branding is a personal journey, we approach each project by truly immersing ourselves in your vision and goals. We’re more than just partners; we’re allies who listen deeply, ask the right questions, and ensure your unique needs are always our top priority. Your brand is personal, and we’re here to support you with care, insight, and unwavering commitment.
EMOTION
Branding is emotion, plain and simple. It’s about sparking feelings that forge deep connections with your audience. At PRETEE Creative, we understand that while features and benefits might get attention, it’s passion and purpose that win hearts. We know it takes hard work and dedication to build a brand people will fall in love with. That’s why we pour everything into crafting brand names and identities that resonate on a visceral level. A powerful emotional connection is the foundation of success, and we’re here to help you create a brand that your customers will truly love.